“We are delighted to announce our latest innovation, EASE: Wellness Breathing Exercise. Recognising the fast-growing wellness trend, we wanted to create something simple and user-friendly that would help ‘ease’ the anxiety or fear that many passengers suffer when flying. I am proud of the Inflight Dublin team for continuing to innovate and creating something positive during such a tough time for the industry” – John White, Inflight Dublin’s CEO.
Author: Jane Boland
Inflight Dublin Launches EASE: Wellness Breathing Exercise
Inflight Dublin, a global provider of inflight entertainment and wireless solutions, has announced the launch of their latest product innovation, EASE: Wellness Breathing Exercise. The release of the wellness product aims to promote the wellbeing of passengers, in the air or on the ground, particularly during these difficult times.
EASE is a user-centred, brand-aligned breathing exercise that helps anxious travellers feel more relaxed during their flight. Compatible with all inflight entertainment systems, the exercise can be housed on any Wireless or Seatback IFE platform. Adopting binaural beats (Audio Frequencies), resonant breathing techniques, and comforting visuals, the goal of the video is to instil a calming and positive experience for the user throughout their flight.
EASE is fully customisable and through the complementary application of an airline’s logo, colour palette, and typography the exercise will tastefully reflect each airline’s brand. This on-trend and extremely helpful product is designed and managed entirely in-house by Inflight Dublin.
Kenya Airways Wireless IFE
The Challenge
What was the requirement identified by Kenya Airways?
Kenya Airways is the flag carrier airline of Kenya, currently serving 53 destinations in 41 countries.
While already providing inflight entertainment for its entire fleet, with Inflight Dublin as their CSP, Kenya Airways identified an opportunity to expand and retro-fit 5 of their aircraft which previously used overhead screens. They required a portable and low-cost wireless system to be implemented.
Inflight Dublin was chosen to provide it’s Everhub™ wireless solution, complemented by the bespoke content package already in place, providing high-quality inflight entertainment to all passengers.
The Solution
Inflight Dublin has been providing inflight entertainment for Kenya Airways since 2016 and Everhub™ is Kenya Airways first step into Wireless IFE.
The following requirements were met:
- A portable, low-cost wireless solution
- Hot-swappable battery operated for efficient power maintenance
- Content consistency between seatback and wireless IFE systems
- Economies of scale achieved by combining content and wireless needs from one provider, Inflight Dublin
The Outcome
Out of Kenya Airways’ fleet of 40 aircraft, 5 aircraft were installed with Inflight Dublin’s Everhub™ wireless solution.
This enhancement provides content consistency and synergises with the passengers’ IFE expectations due to the rising growth in wireless technology.
A personalized GUI was designed and created in-house by Inflight Dublin’s Design team, reflecting Kenya Airways’ core brand identity.
Privilege Style selects Inflight Dublin for the provision of Wireless IFE Software and Content
Privilege Style has agreed a 5 year contract with Inflight Dublin for the provision of its Everhub™ wireless IFE software and content.
The partnership with Inflight Dublin will significantly enhance Privilege Style’s passenger experience with an extensive selection of the most recent and innovative content available. The content inventory will include something for every passenger with Hollywood blockbusters, Hollywood classics, TV show episodes, and kids programmes available to passengers.
Inflight Dublin’s wireless solution Everhub™ will provide a fully customizable software platform that will reflect Privilege Style’s brand and GUI design requirements. Everhub™ is equipped with Hollywood approved DRM for Early Window movies and is compatible with all Android, iOS and Windows devices. Other features will include a moving map. The wireless IFE software and content provided by Inflight Dublin will be available across Privilege Style’s entire fleet.
“We are thrilled to have secured a 5 year partnership with Privilege Style and look forward to providing them with fresh and innovative content for their entire fleet. Our Everhub™ wireless solution will be fully customised to Privilege Style’s brand guidelines and we look forward to working in partnership to implement the solution and make it a success.”- John White, Inflight Dublin’s CEO.
Inflight Dublin is the largest independent Content Service Provider (CSP) in the world, supplying video and audio programming and innovative services to over 50 airlines worldwide.