Category: Blog

Dublin, 20 September 2023 – Inflight Dublin (IFD), a global leader in inflight entertainment (IFE) and wireless solutions, announced today the strategic appointment of Ben Fuller as VP Global Sales. Building on the success of industry-leading wireless IFE solution, Everhub, Fuller’s appointment demonstrates IFD’s commitment to further expanding its market presence and strengthening its global strategy.

Throughout his decade-long career in the inflight entertainment industry, Fuller has demonstrated his leadership in selling inflight wireless technologies, innovating ancillary revenue streams, and building successful relationships with airlines and partners. Prior to his role at Inflight Dublin, Fuller served as the VP of Global Sales at the Exploro Group and the VP of Sales and Marketing at FTS Technology.

Commenting on this exciting addition to the Inflight Dublin team, John White, CEO of Inflight Dublin, said, “We are thrilled to welcome Ben as our VP Global Sales. His extensive industry knowledge, strong leadership skills, and passion for innovation align perfectly with our commitment to providing bespoke inflight entertainment and wireless solutions. Ben will play a pivotal role in driving significant growth within our global business operations and helping it advance to a higher level of success.”

“I’ve dedicated my career to inflight entertainment in the Americas and around the globe, and I look forward to continuing my work towards providing unmatched inflight entertainment.” Fuller continued, “I am honoured to be working with the Inflight Dublin team, a truly world-class organization in the industry.”

About Inflight Dublin:

Inflight Dublin is a leading provider of inflight entertainment solutions, offering customisable content, digital advertising, and software services to airlines worldwide. The company has been delivering innovative solutions for over 39 years and has a reputation for excellence in the inflight entertainment industry.

For more information, please visit https://www.inflightdublin.com

IFD has been chosen by Marabu to provide inflight entertainment (IFE), and wireless services across its fleet. Marabu is the first initial carrier in Estonia to offer such a comprehensive IFE solution.

Marabu’s fleet of Airbus aircraft will be initially equipped with the portable configuration of Inflight Dublin’s market-leading wireless solution, Everhub™, which will include DO-160G certified hardware, browser-based proprietary software, and a branded, multilingual user interface.

Moreover, IFD will provide a tailored entertainment package that will be inclusive of the latest movies, binge-worthy TV, an extensive games portfolio, and an interactive map.

“We are delighted to be working with Marabu on this exciting project. Our approach with all airline partners is to deliver a tailored solution that covers all of their IFE needs across hardware, software, and content. With Marabu it was no different but we did have a short timeline to work within. With great teamwork displayed between both parties, we managed to deliver a full Wireless IFE solution within a 6 week window. We are now very much looking forward to building on this successful launch with future enhancements that will support Marabu’s progressive approach and engage and delight their passengers for years to come.” Barry Flynn, COO, Inflight Dublin

About Marabu:

Marabu Airlines OÜ was founded in Tallinn, Estonia, in 2022 as a leisure airline for the European market. The Estonian state-owned airline Nordica acts as operating partner. Condor is Marabu’s exclusive sales partner as general sales agent. In summer 2023, Marabu serves Hamburg and Munich airports and offers travellers a wide selection of attractive destinations in Egypt, Greece, Italy, Croatia, Portugal, and Spain. Like its sister airline Condor, Marabu is part of the Attestor Group.

For more information, please visit: https://www.flymarabu.com

About Inflight Dublin:

Inflight Dublin is a leading provider of inflight entertainment solutions, offering customisable content, digital advertising, and software services to airlines worldwide. The company has been delivering innovative solutions for over 30 years and has a reputation for excellence in the inflight entertainment industry.

For more information visit www.inflightdublin.com

Inflight Dublin, a leading provider of inflight entertainment solutions, is pleased to announce the extension of its partnership with SriLankan Airlines for another three years. The decision was made after a comprehensive review of Inflight Dublin’s performance and the quality of its services.

SriLankan Airlines, the national carrier of Sri Lanka, has been a valued partner of Inflight Dublin for several years. The airline has always been committed to delivering the best possible inflight experience to their passengers, and Inflight Dublin’s innovative inflight entertainment solutions have been a key component of this commitment.

“We are thrilled to extend our partnership with SriLankan Airlines,” said Barry Flynn, COO of Inflight Dublin. “We are proud of the exceptional service we have provided to SriLankan Airlines, and we look forward to continuing to work together to deliver a world-class inflight entertainment experience to its passengers.”

Inflight Dublin has been instrumental in delivering the latest and greatest inflight entertainment content to SriLankan Airlines’ passengers, offering a wide range of movies, TV shows, and music. The company’s innovative and customisable solutions have allowed SriLankan Airlines to offer a truly personalised inflight entertainment experience to its passengers.

“We are excited to extend our partnership with Inflight Dublin,” said  Maria Sathasivam, Manager Product Development of SriLankan Airlines. “Their inflight entertainment solutions have consistently met and exceeded our passengers’ expectations, and we are confident that this partnership will continue to deliver outstanding results.”

The extended partnership will ensure that SriLankan Airlines’ passengers continue to enjoy a superior inflight entertainment experience that will help make their travels more enjoyable.

About SriLankan Airlines:

SriLankan Airlines is the flag carrier airline of Sri Lanka, operating flights to over 110 destinations in 58 countries around the world. The airline has a strong reputation for providing excellent service and is committed to delivering a seamless travel experience to its passengers.

For more information visit www.srilankan.com

About Inflight Dublin:

Inflight Dublin is a leading provider of inflight entertainment solutions, offering customisable content, digital advertising, and software services to airlines worldwide. The company has been delivering innovative solutions for over 30 years and has a reputation for excellence in the inflight entertainment industry.

For more information visit www.inflightdublin.com

MGA (Mavi Gök Airlines) has selected Inflight Dublin as their inflight entertainment (IFE) partner for the supply of content, and Wireless IFE, where they will utilise Inflight Dublin’s end-to-end solution, Everhub™.

This 3 year-contract will see Inflight Dublin (IFD) service MGA’s B777s with content licensing, metadata, and audio-visual post production services for their seatback IFE system.

In addition, one of MGA’s B737 aircraft will be equipped with Everhub™, the most robust wireless IFE solution in the market. Everhub™ enables passengers to stream media through their own smartphones, tablets or laptops. With a single Everhub™ server, a B737 full of MGA passengers will have access to a tailored content and games package on an interactive user interface that is aligned with MGA’s brand.

“Inflight Dublin is delighted that MGA has chosen us to be their content and wireless provider. Being their single point of contact for both service lines will ensure smooth communications and enhanced operational efficiencies. Moving forward, our goal is to expand the content offering for seat-back, and feature set on Everhub™, so that MGA passengers continue to have an enjoyable and seamless entertainment experience no matter what MGA flight they are on.”– Barry Flynn – Chief Operating Officer – Inflight Dublin

ABOUT INFLIGHT DUBLIN 

We are a leading global provider of inflight entertainment solutions for both wireless and seat-back systems. Established in 1984, we combine CSP expertise with state-of-the-art hardware and software solutions. With full access to early window Hollywood content, a fully-fledged design department, and one of the most comprehensive end-to-end wireless IFE platforms, Everhub™, featuring our DO-160G certified next-generation hardware, we cater to each airlines’ tailored needs with every aspect of our products and services provided in-house.

Inflight Dublin adds FlightPath3D interactive moving map to its suite of Partner apps to Inflight Dublin’s award-winning Everhub wireless platform. Inflight Dublin will offer FlightPath3D’s product as an option to clients.

The integrated product is already being offered to mutual clients of both companies, in particular airlines that have selected Inflight Dublin’s Everhub wireless platform for their fleet. The first confirmed joint client is Sunclass Airlines.

About Inflight Dublin: IFD is a leading global provider of inflight entertainment solutions for both wireless and seat-back systems. Established in 1984, IFD combines CSP expertise with state-of-the-art hardware and software solutions. With full access to early window Hollywood content, a fully-fledged design department, and one of the most comprehensive end-to-end wireless IFE platforms, Everhub™, IFD caters to each airlines’ tailored needs.

About FlightPath3D: The Aviation Industry’s #1 Map Provider. Run your map with the map software experts, building software that’s integrated with ALL the leading IFE vendors. Any Device. Any Platform. Fast Set-Up. Integrated. Personalized. Selected by more than 70 airlines in just 7 years.

FlightPath3D has designed the most compelling and innovative interactive travel solution for both passengers and airlines. With augmented views and relevant flight information, the inflight journey is captivating. A smart, immersive travel guide and route map enables passengers to explore in-destination experiences and inspires them to discover places to visit and research flights. Through their actions, searches, and map interactions, passengers provide airlines and airports with the knowledge of what interests them most about a location and what future destinations excite them for loyalty and strategic planning.

Betria Interactive LLC (dba FlightPath3D) has the industry’s largest specialized map team providing customized map software, application development, and maintenance. For additional information, please visit http://www.FlightPath3D.com or contact crew@flightpath3d.com.

Inflight Dublin has been selected by MIAT Mongolian Airlines to provide inflight entertainment (IFE) Content and Wireless solutions.

Inflight Dublin will be deploying its Wireless IFE solution, Everhub™, on four of MIAT’s aircraft including three B737’s and one B767. The DO-160G certified hardware will be complemented by the Everhub™ browser-based software which features a Graphical User Interface (GUI) in both Mongolian and English. MIAT will have access to the back-office Control Centre which enables them to manage aspects of the Hardware, Software, and Content offering as well as update their own advertisements.

MIAT will also have access to detailed analytics with IFD Insights and manage Duty Free and Food and Beverage orders through the dedicated Crew App.

Next up in the ‘Sitting Down With’ series is Inflight Dublin’s Metadata Team Lead and expert, Rika Argadireja. She discusses the importance of high-quality metadata in the IFE industry, challenges faced, and predicted trends for the future of IFE metadata. Enjoy!

How much importance is placed upon IFE metadata when it comes to working with airline clients?

Metadata management for inflight entertainment is essential – without good metadata, content may never be chosen to watch! Any data that we put onboard will be seen by the client and most importantly, their passengers, so it is a core selling tool to entice passengers to view the content. At Inflight Dublin, we ensure that any information, synopsis, or images we provide are of the highest quality and are age and culture appropriate based on the airline’s requirements. Furthermore, we do a number of internal quality checks before signing off the metadata to be delivered to the airline.

What are the main challenges the Metadata team faces each cycle and how do you tackle them?

No two days are the same in the metadata department. We face a range of challenges during every update, from managing strict overlapping deadlines during busier months, to having to edit the content images we’re putting onboard so they’re SFW (safe for work). Fortunately, we can rely on our ever-improving time management and task planning, and there’s nothing a little Photoshop magic can’t solve!

Is there any unique processes or methods that IFD uses to ensure the delivery of accurate and timely metadata?

To ensure complete accuracy, we do thorough quality control for every airline client. Once we’ve completed the metadata entry on the integrator’s documents or portals, we would manually check the information we’ve uploaded, make any necessary changes, and double-check again after any corrections have been made. We also work with other internal departments in Inflight Dublin, such as the Account Management department, to do final metadata checks before signing off.

And to deliver metadata in a timely manner, we meticulously record and track all the deadlines we have for the month in our internal system. The Metadata team also work very closely together and keep a constant communication stream open to work as efficiently as possible – in some instances where there are tight deadlines, the team will work collaboratively with tasks so deadlines are always met without any delay.

Do you predict any changes or trends in the future of metadata in terms of what passengers expect or want to see on their seatback screens or personal devices?

Another responsibility of the Metadata team is the managing of our clients’ microsites. These have become even more popular to have as it allows airlines to provide an up-to-date and interactive content catalogue to excite their passengers before their flight and encourage engagement with the system.

The popularity of Wireless Inflight Entertainment systems is also growing rapidly. These require additional Metadata requirements that Inflight Dublin has extensive experience with, particularly with our own wireless IFE system, Everhub. I think passengers are starting to expect multiple ways to view and learn about the content on board, such as they do at home. This will result in more thought going into how the content and metadata is displayed and accessed by passengers to give them the most immersive and enjoyable inflight entertainment experience.

Want to learn more about Inflight Dublin’s services? Get in touch mail@inflightdublin.com

Inflight Dublin has received a Technology Award for its Everhub iPad Solution in the PAX Tech International Awards.

With the ceremony taking place in Hamburg during AIX, Inflight Dublin was on site to accept the award that was chosen by PAX International subscribers over a number of months.

This is another award that Inflight Dublin has won for its Everhub product, after being placed on the Top 10 Aviation Solution Providers list by Aerospace Defense Review in 2021.

The Everhub iPad Solution

The Everhub iPad solution is an extension of Inflight Dublin’s reputable Wireless IFE solution which leverages the robust infrastructure to deliver content remotely to a server anywhere in the world. As well as this, the flexible Everhub software has been future-proofed as it can easily be configured to any IFE system, including iPads. The Everhub iPad solution is an innovative way for airlines to provide additional inflight entertainment options on board, with passengers having access to pre-loaded content chosen by the airline on the latest generation iPad devices.

Inflight Dublin’s cloud-based CDS (Content Delivery System) uses AWS and the latest technology and has been developed and fine-tuned over the years to continually enhance the content delivery process. To further support this product, Inflight Dublin developed a native app version of the distinguished passenger application to host the content on iPad devices. As with all Wireless IFE clients, the airline can have this native app fully customized to reflect their brand and layout preferences. The sync and charge station also has the capability to charge and update up to 32 iPad devices simultaneously, making the turnaround time in between flights swift and efficient.

The Benefits

• Content delivery efficiencies – Content is quickly and seamlessly delivered remotely to the server anywhere in the world, allowing airlines to load content and get it on board in the quickest turnaround time.
• Dynamic IFE offering – Inflight Dublin uses the latest generation of iPads for the ultimate content-viewing experience. It gives airlines and passengers additional ways to enjoy IFE on board as well as traditional seatback screens and Wireless streaming to passengers’ own devices.
• Seamlessly blends and aligns with the airline’s other IFE systems – Inflight Dublin can customize the native app to the finest detail required by the airline so that all IFE systems are synergized under the one brand.
• Cost-savings – Airlines save time and money due to reducing the delivery of drives and other physical items, as all content delivery is done over the cloud.

Flying with: Qatar Airways Group

Initially being chosen to supply the Everhub iPad Solution to Qatar Executive, the project was expanded to service Qatar Airways and Qatar Amiri Flight after a successful initial rollout.

Inflight Dublin initially delivered over 200 pre-loaded iPads to the three airlines in the Qatar Airways Group in September 2021, and this has later grown to 500+. The interactive media application features a Graphical User Interface (GUI) that is designed to replicate Qatar Airways’ illustrious IFE brand, Oryx One, making it a truly immersive and brand-aligned experience. The pre-loaded iPads are available to Qatar Airways Business Class passengers on selected flights as well as on Qatar Executive and Qatar Amiri Flight.

Inflight Dublin has been selected by Drukair Royal Bhutan Airlines, the flag carrier of the Kingdom of Bhutan, to provide its end-to-end wireless Inflight Entertainment (IFE) solution, Everhub™.

As part of a 5-year partnership, Inflight Dublin will initially be equipping three of Drukair’s A319 and A320 aircraft with its Everhub™ Wireless IFE solution. Consisting of Hardware, Software and Content, Drukair’s passengers will have access to a wide range of content including Hollywood Blockbusters, Local Movies, TV shows, Audio, and frequently updated Newspapers and Magazines.

The GUI is available in the local Dzongkha language to make the platform even more accessible and user-friendly to Drukair’s passengers. An interactive catalogue of retail and food and beverage products will be available for passengers to place orders directly from their own devices. This will integrate with Inflight Dublin’s innovative Crew App which Drukair will be utilizing to manage and fulfil orders on board.

“This partnership with Drukair further extends Inflight Dublin’s stance in the Asian market as we continue to successfully partner with many reputable airlines in the region. The versatility of the Everhub solution is gaining the attention of airlines that need a full end-to-end IFE and retail capability and we look forward to delivering this and provide an engaging digital experience to Drukair and their passengers.” – John White, Inflight Dublin’s CEO.

After a successful trial, Inflight Dublin has been chosen by Wideroe to provide a full rollout of its Wireless Inflight Entertainment (IFE) solution, Everhub™, as part of a 3-year deal.

From May 2022, Inflight Dublin will expand Everhub to cover a fleet of 15 aircraft made up of Bombardier Q400’s and Embraer E2’s. The content package includes the latest Hollywood movies, TV Shows and Gladi8tor games. Wideroe will also have access to IFD Insights with reports detailing the performance of the Hardware, Software and Content offering on board.

As part of the expansion, Inflight Dublin has partnered with Global Onboard Partners to generate revenue for Wideroe through the promotion of destination services. “We are excited to be working with Wideroe and Inflight Dublin to bring all the destinations to life for Wideroe passengers on the Everhub solution. Wideroe Destination Explorer provides passengers with the opportunity to explore all destinations, win rewards, and receive special offers, while paying Wideroe ancillary revenue at 3-5x more than previous programs.” – Kirk Adams, Global Onboard Partners’ CEO.

“We are delighted to see another trial of Everhub turn into a full rollout. The integration with GOP will also be a great addition to Wideroe’s IFE offering. This is just one of many exciting integrations that Inflight Dublin will be introducing on Wideroe’s Everhub platform – adding a passenger-engaging and revenue-generating service on top of an already successful streaming platform.” – Barry Flynn, Inflight Dublin’s CCO.